Features in Detail
Batouxiang AI Ads Assistant is made up of five AI assistants: the Bidding Assistant, Product Targeting Assistant, Cost Saver, Budget Assistant and Weekly Report Assistant. They work together 24/7 across the whole Amazon ads workflow — find traffic → control cost → scale → review. It also supports MCP access via WorkBuddy, so you can steer all five assistants in plain language and have them run on your own instructions.
1. AI Bidding Assistant — three-tier seed-based bidding
No more watching every target by hand. The AI tiers every targeting unit by sales performance and prices each tier on its own evidence:
- What gets tiered: keywords, product-targeted ASINs and auto campaigns — every targeting unit is managed.
- Tier 1 · Traffic Seeds: targets that haven't converted yet; bids are probed in small steps.
- Tier 2 · Conversion Seeds: targets with 1–2 orders; bids are adjusted steadily on historical data.
- Tier 3 · Scale Seeds: targets that convert consistently; bids go after volume aggressively.
The bidding principle never changes: raise bids on cost-efficient traffic, lower them on inefficient traffic.
In one line: no manual babysitting — the AI tiers by data and prices automatically.
2. AI Product Targeting Assistant — capture competitor traffic in bulk
Every competitor's traffic is a potential order for you. The AI discovers large sets of similar-product ASINs and targets them in bulk:
- The AI keeps mining competitor ASINs in your category and price band and builds product-targeting campaigns in bulk.
- The core logic: as long as a competitor's conversion rate is below your listing's, the AI keeps capturing their traffic.
- Traffic on competitor detail pages has clear intent, so it's cheap to capture and quick to pay off.
In one line: bulk product targeting on competitors — low competition, steady traffic.
3. AI Cost Saver — cut wasted spend
Exploration costs money, but not a cent should be wasted. The Cost Saver stops the bleeding automatically:
- Automatically finds keywords and competitor ASINs that spend without converting.
- Automatically lowers bids, caps bids and adds negatives to shut off ineffective traffic.
- Keeps exploration spend inside a sensible range at all times.
In one line: the money you save is profit.
4. AI Budget Assistant — dynamic budgets
Too much budget runs away from you; too little never produces the data you need. The Budget Assistant lets budgets follow performance:
- Based on recent ACOS and budget utilization, budgets are raised step by step so you scale on time while costs stay under control.
- When ACOS is low: daily budget rises 20–30% to catch the scaling window.
- When ACOS is too high: daily budget drops 30% automatically — control cost first, then scale.
In one line: budgets flow to what performs — winners get fed, losers get cut.
5. AI Weekly Report Assistant — weekly WeChat reportComing soon
No need to stare at dashboards every day. The Weekly Report Assistant puts the week's ad performance in your hands:
- Analyses and summarises the week's data automatically into a readable, useful report.
- The report is pushed straight to WeChat — open and read.
- One report tells you whether ads are on track; unusual swings stand out immediately.
In one line: see what your AI assistants achieved, at a glance.
6. MCP Conversational Control — shape your strategy in plain language
Batouxiang supports MCP access via WorkBuddy. Talk to your AI ads expert directly and have the five assistants work to your instructions — conservative or aggressive, you decide:
🚀 Going aggressive? Tell the assistant: "Raise converting-keyword bids more — we need to scale fast right now." → The AI widens the bid step on converting keywords to catch the scaling window.
Every instruction you give becomes execution parameters for the five assistants, so the intensity of bidding, targeting, cost cutting and scaling follows your playbook in real time.
In one line: you call the plays, the AI executes — ad strategy becomes programmable by conversation.
