New User Guide · v1.3

Connect Batouxiang AI Ads Assistant in 3 Steps

About 10 minutes end to end. Follow the screenshots step by step and you're done.

① Register ② Add & authorize your store ③ Manage listings ④ Connect an agent (optional)

Note: the product console interface is currently in Chinese; the screenshots below show the Chinese UI, with each button labelled in English here.

① Register an account⏱ 1 min

Register: enter company name, phone number and verification code, accept the terms, then click Register

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Follow the screenshot: go to batouxiang.com/register → click "立即注册" (Sign Up) → enter your company name and phone number → request and enter the verification code (invite code optional) → accept the terms → click "立即注册".
⚠️ Note: the first month of AI management is free for new users — connect your store soon after registering.

② Add your store + authorize it⏱ 5 min (the key step)

②-1 Add the store

Add a store: Store Management in the left menu, then + Add Store at the top right

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Follow the screenshot: after signing in, click "店铺管理" (Store Management) in the left menu → click "+ 添加店铺" (Add Store) at the top right → enter a store name → save.

②-2 Authorize the store (two steps: SP-API first, then Ads API)

Authorize: region row authorizes SP-API, marketplace row authorizes the Ads API

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Follow the screenshot: expand the region (Americas / Europe / Far East) → Step 1: click "授权" (Authorize) on the region row (SP-API authorization) → Step 2: click "ADS授权" (ADS Authorize) on each marketplace row (Ads API authorization) → confirm on the Amazon page that opens.
⚠️ Note:
  1. Authorize in the browser you normally use to run the store (Ziniao / Felten / Zhanfu etc. are just examples)
  2. After authorization, data collection takes 6–12 hours; listing management can only start once collection completes
  3. One marketplace can only be authorized to one store

③ Put listings under AI management⏱ 2 min (after data collection)

③-1 Pick products and open the management dialog

Manage listings: filter, tick products, then click Add AI Management

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Follow the screenshot: open "所有 Listing" (All Listings) in the left menu → filter by marketplace/status (recommend Active with "仅缓存>0" checked) → tick the products to manage (multi-select supported) → click "添加 AI 托管" (Add AI Management).

③-2 Choose a model and submit

Add AI Management dialog: pick a model, enter CPC bid range, ACOS and budgets, then confirm

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Follow the screenshot: in the dialog, choose the model for this listing → enter the CPC bid range, target ACOS, and daily min/max budget → click "确认提交" (Confirm & Submit).

Which of the three AI models?

ModelBest for
New Product LaunchPromoting new listings (fewer than 20 orders per week)
Bargain Hunter (default recommendation)Products priced under USD 20 with an ACOS target under 10%
Mature ProductEstablished listings (more than 80 orders per month)
⚠️ Note: the first managed run has a learning period of about 24 hours; don't manually adjust ads on the same listing while it is under AI management.

④ Connect an agent — Codex / WorkBuddy / Kimi Work⏱ 2 min (optional)

Connect an agent: create an API key from the MCP entry at the top, pick the scenario, bind store marketplaces, then create

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Follow the screenshot: click "MCP · 接入Codex优化广告" in the top navigation (or "API-Key 管理" in the left menu → "+ 新建 API-Key" at the top right) → choose the scenario (Codex / WorkBuddy / other agent) → enter a key name → tick the store marketplaces to bind (a key can only access the marketplaces bound to it) → click "立即创建" (Create Now) → copy the plaintext key and paste it into your agent's connection settings.
⚠️ Note:
  1. The plaintext key is shown only once right after creation — copy and store it immediately
  2. Keys are valid for 365 days, with up to 5 held at once; revoke any key in "API-Key 管理" when no longer needed
  3. Create a separate key per agent and bind only the marketplaces it needs, to keep permissions minimal

📊 Review AI results

AI Management page: compare AI vs non-AI orders, sales and ACOS

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How to check: open the "AI 托管" (AI Management) page in the left menu to see AI vs non-AI orders, sales and ACOS for every managed listing; the "AI 托管设置" (AI Management Settings) panel on the right adjusts target ACOS, daily budget, promotion style and the management model.
CadenceWhat to do
DailyCheck AI vs non-AI performance on the AI Management page
WeeklyRead the weekly report in the Report Center; handle alerts in AI Ads Diagnostics
MonthlyDecide whether to put more listings under AI management

Top questions

QuestionAnswer
Not receiving the verification code?Check the phone number and retry after 60 seconds; contact support if it still doesn't arrive
Authorization keeps failing?Make sure the browser is logged in to the corresponding Amazon store; authorize with the primary account
The Manage button won't open?Data collection takes 6–12 hours after authorization before management can start
The listing list is empty?Wait 10–15 minutes to sync; check that authorization succeeded and filters aren't too strict
How soon will I see results?Typically an ACOS improvement trend within 3–7 days, stable by day 14
Will the AI overspend?No. It's bound by budget caps and ACOS thresholds, with bid changes limited to 10%–30% per day
Can I stop management any time?Yes. Stop individual or all listings on the AI Management page — effective immediately
How does billing work?First month free after registration; from the next year CNY 2,999 per marketplace per year, only for marketplaces actually managed

Appendix: Quick Glossary

TermMeaning
StoreYour Amazon seller account
MarketplaceAmazon's regional markets (US, Europe, Japan, etc.)
ListingA product page you publish on Amazon
SP-API authorizationRegion-level authorization letting Batouxiang read your seller data
Ads API authorizationMarketplace-level authorization letting Batouxiang read ads data and change bids
ACOSAd spend ÷ ad sales — the lower the better

Contact Support

In-app support: the blue chat button at the bottom right of the console

Phone: +86 186 0075 3412

Email: shiwei@batouxiang.com

Website: batouxiang.com

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